Beauty Boss Business School: Pivoted traditional beauty training school to tech-based education for beauty boss owners.
Our clients are a 25 year old business that started as a beauty salon. From there, they developed their own machines and products, included patented supplements, and also started selling effective machines for health and beauty. Because of that, they had to teach their customers how to use these machines, and also packaged the selling with these machines with their experience and products.
However, because of evolving needs and the age of digitisation, the client recognised the need to move online. This need was even more acutely felt when the COVID19 pandemic hit.
We worked with the clients to develop this concept. Besides communicating on the various touch points with the client’s target audience in terms of logo, marketing funnel design, positioning and messaging, we worked with the client to develop the right tone, style and copy to develop their marketing assets and intellectual property to curate relevant education and marketing materials. We have also done so in both English and Norwegian.
Logo Design
Strategising and Creating Marketing Funnel: Free guide
marketing funnel: look & feel
consistent corporate image for zoom and Facebook advertisements
“Working with The Brand AdvantEdge always takes worry off my mind as Lise is very good at anticipating our needs, and she provides solutions to address those needs. She has very effectively filtered through what we do and got down to the crux of the benefits we provide to our audience. As we needed to move online, this was how Beauty Boss Business School was born. We pivoted quickly from being a traditional training platform to one that reaches audiences outside of Norway! She is a strategist and businesswoman in her own right, and that really helps in serving business owners like myself because she is able to provide solid creative and business strategies that really pack a punch.”
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contact: lise.chew@thebrandadvantedge.com | WhatsApp us: +65 [9270] 6206